Summary
Anastasia Soare (née Bălămaci) (born 28 December 1957)[1] is a Romanian-American businesswoman, and the CEO and founder of Anastasia Beverly Hills, known as the "Eyebrow Queen".[2][3]
Anastasia Soare | |
|---|---|
 Soare in 2018 | |
| Born | Anastasia Bălămaci 28 December 1957[1] Constanța, Romania |
| Nationality | Romanian American |
| Occupation | Businesswoman |
| Known for | CEO and founder, Anastasia Beverly Hills |
| Spouse |
Victor Soare
(m. 1978; div. 1994) |
| Children | 1 |
Early life edit
Soare was born in Constanța, Romania.[4][2][5] She is the child of Dumitru Bălămaci (who died when she was 12) and Victoria Babu, who owned a tailoring shop.[6] She studied art history and architecture in Romania.[5][7]
Career edit
Soare spoke very little English in 1989 when she moved to Los Angeles, where she worked as an aesthetician at a beauty salon and soon realized that eyebrows were an under-explored area. "I developed a technique for how to shape eyebrows according to people's bone structure and natural eyebrow shape".[2] As her manager did not think there was enough of a market, she rented a room in a Beverly Hills salon, providing facials, body waxing, and eyebrow sculpting.[2] By 1997, she was running her own salon on Beverly Hills' Bedford Drive.[2] As a beautician, she has stated that her first two clients for an eyebrow treatment were Cindy Crawford and Naomi Campbell.[7] Other clients have included Faye Dunaway and Jennifer Lopez.[2]
Soare is the CEO and founder of Anastasia Beverly Hills beauty brand, available in almost 2,000 stores internationally.[2] In 2018, Soare sold a minority stake in the business to portion to a private equity firm.[8]
In 2023, Forbes estimated the value of all of Anastasia Beverly Hills at approximately $500 million.[8]
Personal life edit
In 1978, she married Victor Soare, a ship's captain.[6] The couple has a daughter, Claudia (known professionally as Norvina), who is also active in the makeup business.[7]
In 1986, while his ship was docked in Italy, Victor Soare visited the American embassy and asked for asylum. He reached the United States six months later.[9] However, Soare and her daughter were not allowed to leave Romania to join him in the United States until 1989.[5][9] Victor and Anastasia divorced in 1994.[6][9]
She lives in Beverly Hills, California, US.[10]
References edit
- ^ a b Mitu, Rodica (12 October 2020). "Nu o să-ți vină să crezi ce vârstă are Anastasia Soare". DCNews (in Romanian). Retrieved 2023-02-28.
- ^ a b c d e f g Schrodt, Paul (July 18, 2018). "Meet the Woman Behind Anastasia Beverly Hills, a Self-Made Billionaire 'Eyebrow Queen' Who Fled Communism in the '80s to Start a Beauty Empire". Money.com. Archived from the original on September 22, 2020. Retrieved 24 July 2018.
- ^ Dawson Hoff, Victoria (25 August 2014). "11 Must-Know Tips From the Industry's Eyebrow Queen". Elle. Retrieved 30 August 2018.
- ^ "Meet the Artist: Anastasia Soare". Anastasia Beverly Hills. Archived from the original on 4 November 2018. Retrieved 4 November 2018.
- ^ a b c Berg, Madeline. "America's Newest Beauty Billionaire Built An Empire Targeting Women's Eyebrows". forbes.com. Retrieved 24 July 2018.
- ^ a b c "Arch Angel". people.com. Retrieved 26 July 2018.
- ^ a b c Jacques, Renee (29 December 2015). "5 Surprising Things You Didn't Know About Anastasia Beverly Hills". allure.com. Retrieved 26 July 2018.
- ^ a b "Anastasia Soare". Forbes. Retrieved 2024-02-13.
- ^ a b c "Immigrants in Beauty: Anastasia Soare". allure.com. 6 February 2017. Retrieved 26 July 2018.
- ^ "Forbes profile: Anastasia Soare". Forbes. Retrieved 21 November 2018.
External links edit
- Official website