BFM as "The Business Station" provides its own dedicated business programmes which cover international and local business news headlines, stock market reports and interviews with corporate personalities and start-ups. Despite this, it also includes non-business programming into its roster such as interviews with experts on personal and professional development, health, and the arts. The station also made its foray into sports programming by having live broadcasts of Premier League matches since August 2009.^[2] BFM offers live talk programming between 6am and 9pm weekdays, and during its live Premier League football games during weekends.

BFM is also notable for playing adult-oriented rock music during non talk-programming segments, considered a rarity in Malaysia where more mainstream radio stations prefer to play recent pop music. It also plays Malay songs during off-peak hours from 11pm to 7am daily.

As the name suggests, the station can be received on 89.9 MHz in the greater Kuala Lumpur metropolitan area (popularly known as the Klang Valley). However, it can also be received in other parts of Peninsular Malaysia as well on the same frequency:

• Perak (Tapah, Bidor, Temoh, Sungkai, Trolak, Slim River, Tanjung Malim, Teluk Intan, Bagan Datoh, Langkap, Hutan Melintang, Chenderiang, Manjung, Ayer Tawar, Lumut, Pangkor, Changkat Keruing, Batu Gajah, Teronoh, Tanjung Tualang, part of Malim Nawar, small parts of Kampar areas and parts of Perak Tengah such as Kampung Gajah, Bota, Lambor Kanan, Seri Iskandar);
• West Pahang (Kuala Lipis, Temerloh, Padang Tengku, Lanchang, Mentakab, Bera, Triang, Kemayan, Karak, Dong, Benta, Lurah Bilut, Sungai Ruan, Sungai Koyan, Bentong, Fraser Hill, Keratong, Genting Highlands, Maran, Jengka, Chenor, Gambang and part of Kuantan)
• Negeri Sembilan (Nilai, Port Dickson, Gemas, Pedas, Linggi, Simpang Durian, Simpang Pertang, Serting, Bandar Seri Jempol, FELDA Lui, Rembau, Rantau, Si Rusa, Teluk Kemang, Batu Kikir (North), Felda Palong, Pasir Panjang, Mantin, Lenggeng, parts of Seremban);
• Malacca (Masjid Tanah, Sungai Udang, Kem Terendak, Kuala Sungai Baru, Lubuk Cina, Malacca Town, Tanjung Kling and Alor Gajah);
• Johore (Batu Anam, Labis, Buloh Kasap and Segamat).

Internationally, BFM 89.9 can be received in some nearby Indonesian territories such as Dumai, Rupat, Medan, Tanjung Balai, and Bagansiapiapi via overspill signal.

• Raymond Phoon from Malaysia^[3]
• Andrew Chow from Singapore^[4]
• Dodge O'Dorland from New York, USA
• Ben LeBrun from Australia
• Tim Mulholland from Chicago, USA

On 17 May 2017, the BFM 89.9 IOS app became the first Malaysian radio app to be Apple CarPlay ready. The BFM CarPlay bypasses FM frequency transmission restrictions, to allow for better accessibility in Malaysia, as well as globally. It was developed with Snappymob

• Official website