GAC Mitsubishi

Summary

GAC Mitsubishi Motors Co., Ltd. was a joint venture automobile manufacturing company headquartered in Changsha, China.[1] Established in 2012, it was the second vehicle manufacturing joint venture of Mitsubishi Motors in China after Soueast.

GAC Mitsubishi Motors Co., Ltd.
GAC Mitsubishi
Company typeJoint venture
IndustryAutomotive
Founded25 September 2012; 11 years ago (2012-09-25)
FateAcquired and absorbed by GAC Aion in 2024
Headquarters,
China
Area served
China
ProductsAutomobiles
OwnerGAC Group (50%)
Mitsubishi Motors (30%)
Mitsubishi Corporation (20%)
Websitewww.gmmc.com.cn

The company was dissolved in 2023 as a joint venture and was acquired by GAC Aion.[2]

History edit

The company was founded on September 25, 2012.[3] The GAC Group holds 50%, Mitsubishi Motors 30% and Mitsubishi Corporation 20%.[4] Other sources give 50%, 33% and 17%.[5]

In the same year the production of automobiles began. The brand name is Mitsubishi. The plant had a production capacity of 100,000 vehicles in 2016.[3] Engines have also been manufactured since 2018.[6]

On 27 September 2023, Mitsubishi Motor announced its decision to quit the Chinese market. According to the statement of Mitsubishi Motor, the company can't cope with the fierce competition in Chinese market and judged that the joint venture would not be profitable anymore. [7][8]

Vehicles edit

 
Mitsubishi Eclipse Cross

Mitsubishi ASX, Outlander and Pajero were recorded for 2016.[3] A source from 2020 confirms these three models and also names the Eclipse Cross.[9] According to this source, the Pajero was produced until 2015,[10] the ASX since 2013,[11] the Outlander since 2016,[12] while no period is given for the Eclipse Cross.[13]

The Mitsubishi Airtrek was produced by GAC Mitsubishi starting from the 2022 model year.[14]

Eupheme edit

 
Mitsubishi Eupheme

Eupheme is the brand of the GAC Mitsubishi joint venture. The Eupheme PHEV and Eupheme EV are the two products sold and manufactured by GAC Mitsubishi under the brand.[15]

Sales figures edit

56,700 vehicles were built in 2016.[3]

References edit

  1. ^ Bloomberg (retrieved 31 May 2020)
  2. ^ "【图】广汽埃安斥资近20亿接盘广汽三菱!_汽车之家". www.autohome.com.cn. Retrieved 2024-03-21.
  3. ^ a b c d Annual Report der GAC Group (retrieved 31 May 2020)
  4. ^ Angaben des Unternehmens (retrieved 31 May 2020) (in Chinese)
  5. ^ Mitsubishi SUV für China Archived 2020-05-31 at the Wayback Machine (retrieved 31 May 2020)
  6. ^ GAC Mitsubishi Motors begins engine production in China 20 October 2018. (retrieved 31 May 2020)
  7. ^ "三菱自が中国生産撤退へ、合弁相手の広汽集団と最終調整-報道(Bloomberg)". Yahoo!ニュース (in Japanese). Archived from the original on 2023-09-29. Retrieved 2023-09-27.
  8. ^ "三菱自、中国生産撤退へ ガソリン車低迷、合弁先と詰めの協議(時事通信)". Yahoo!ニュース (in Japanese). Archived from the original on 2023-09-27. Retrieved 2023-09-27.
  9. ^ carsalesbase zur Marke Mitsubishi in China (retrieved 31 May 2020)
  10. ^ carsalesbase zum Mitsubishi Pajero (retrieved 31 May 2020)
  11. ^ carsalesbase zum Mitsubishi ASX (retrieved 31 May 2020)
  12. ^ carsalesbase zum Mitsubishi Outlander (retrieved 31 May 2020)
  13. ^ carsalesbase zum Mitsubishi Eclipse Sport (retrieved 31 May 2020)
  14. ^ "Mitsubishi Reveals Airtrek EV, Is It Based On GAC's Aion V?". insideevs.com. November 19, 2021. Retrieved 7 December 2021.
  15. ^ China: GAC-Mitsubishi startet Fertigung des Eupheme EV 17 October 2018. (retrieved 31 May 2020)

External links edit

  • GAC Mitsubishi Official website