Summary
Gromart S.p.A., traded as Grom, is an Italian gelato company based in Turin. Grom's first Italian store was established in 2003 by Federico Grom and Guido Martinetti.[1] It had further expanded internationally and established branches in several regions, namely New York City, Los Angeles, Malibu, Paris, Jakarta, Osaka, Dubai and London.
 | |
| Grom | |
| Company type | Joint-stock |
| Industry | Food and Beverage |
| Genre | Ice cream |
| Founded | May 18, 2003 in Turin, Italy |
| Founder | Guido Martinetti, Federico Grom |
| Headquarters | Piazza Paleocapa 1/D, , |
Number of locations | 64 (2015) |
Area served | China France Indonesia Italy Japan United Arab Emirates United Kingdom United States |
| Revenue |  € 23 million |
| Parent | Unilever |
| Website | http://www.grom.it/en/ |
Born from an initial investment of 32,500 euros per shareholder,[2] in 2009 the company achieved a turnover of 16 million euros. In 2011, revenues reached 23 million.[3]
On 1 October 2015, the consumer goods international Unilever acquired the company for an undisclosed price.[4]
Grom has slowly closed a number of stores, including New York, Los Angeles, Century City, Modena and Hong Kong, while opening new ones including Prague.[5]
References edit
- ^ "Da Grom a Venchi, la Torino che piace" (in Italian). La Repubblica. 2010-01-19.
- ^ "Articolo tratto dal settimanale Economy" (PDF).[dead link]
- ^ "Il coraggio degli imprenditori della casa accanto". 22 Apr 2012.
- ^ "Unilever buys premium Italian ice cream maker GROM". Reuters. 1 October 2015.
- ^ "Twenty-five new brands came to the Czech market last year". Cushman & Wakefield Retail Leasing services. 1 October 2015.
External links edit
- Official website
- Official website (in Italian)