Jupiter Media Metrix

Summary

Jupiter Media Metrix, an American media measurement and analytics company, was created via the merger of Jupiter Communications and Media Metrix in June 2000.[1]

The Media Metrix part of Jupiter Media Metrix was subsequently sold to comScore. The AdRelevance product was sold to Nielsen NetRatings[2] in 2002 after the FTC blocked a proposed acquisition of Jupiter Media Metrix by NetRatings, and the Jupiter Research business was sold to INT Media Group in June 2002 for $250,000 plus the assumption of liabilities.[3]

ReferencesEdit

  1. ^ "Archived copy". Archived from the original on 2011-07-21. Retrieved 2011-01-15.{{cite web}}: CS1 maint: archived copy as title (link)
  2. ^ http://www.allbusiness.com/marketing/market-research/192552-1.html[dead link]
  3. ^ "INT Media Group agrees to acquire assets from Jupiter Research. | Accommodation and Food Services > Accommodation from AllBusiness.com". Archived from the original on 2007-10-27.