|Type||Private Joint-stock company|
|Oleksandr Komarov — President|
Andrew Simmons — CFO
|Products||Cellular (2G:GSM, 3G:UMTS, 4G:LTE), Internet access (FTTB)|
|Revenue||₴ 15.753 billion (2016)|
|₴ 4.229 billion (2016)|
|₴ 3.410 billion(2016)|
|Total assets||24,463,716,000 hryvnia (2020)|
Number of employees
|~4 000 (2017)|
|Parent||Alfa Group, VEON|
Kyivstar (Ukrainian: Київстар) is a Ukrainian telecommunications company, provides communication services and data transmission based on a broad range of fixed and mobile technologies, including 3G and 4G (LTE). "Kyivstar" mobile network covers all cities and towns of Ukraine, as well as more than 28 thousand rural settlements, all main national and regional highways, majority of sea and river coasts. As of the year 2018, Kyivstar is the largest mobile operator, as well as one of the largest internet providers of broadband access ("Home Internet" service) in Ukraine.
JSC "Kyivstar" was founded and registered in Ukraine in 1994, provides mobile communications services from 1997. The company's head office is located in Kyiv. Kyivstar is a member of the International Telecom Group VEON (Netherlands). VEON shares are in free float on the stock exchanges of NASDAQ, New York and Euronext, Amsterdam. VEON includes operating companies of LetterOne — 47.9% of shares, Telenor — 14.6%, The Stichting — 8.3%. The remaining 29.2% of shares are in free float.
In 2017, the total revenue of Kyivstar amounted to 16.5 billion, 10.6% more than the year before. By the end of 2016 "Kyivstar" became one of 29 Ukrainian companies that, according to the American consulting group of Deloitte, got a rating of 500 largest companies of Central and Eastern Europe.
As of April 2018, the company has tariffs for two groups of users - with prepayment and contract.
As of December 2017, "Kyivstar" serves more than 26 million subscribers. The Kyivstar network covers all big cities and small towns, more than 28 thousand rural settlements, all main national and regional highways, majority of sea and river coasts, providing coverage of the territory, where 99% of Ukraine's population lives. 3G Kyivstar network is available in over 10,000 settlements, where over 80% of the population of Ukraine lives.
As of December 2017, the share of Kyivstar in the mobile market was 47.9% in subscribers, and 47.8% in income. Kyivstar GSM provides communication services throughout their coverage, as well as roaming in 195 countries on 5 continents. The company also provides services to more than 800 thousand users with access to broadband Internet on the basis of FTTB. A broadband Internet access service ("Home Internet" service) operates in 138 cities of Ukraine.
The company is managed by a Board of Directors, which includes:
The company was founded in 1994; the first call within the Kyivstar network was made on 9 December 1997. The company is a subsidiary of the VimpelCom Ltd.
From its very beginning, the company has always been believed to be tied with relatives of the former Ukrainian president Leonid Kuchma, thus getting preferential attitude from various government agencies in the past.
Kyivstar's network codes are +38068 (former Beeline customers), +38067 (postpay and prepaid customers), +38096, +38097 and +38098 (DJuice and prepaid).
The company has enabled its existing network with Push-to-Talk capabilities in January 2007.
In 2004, Kyivstar became the official mobile operator of the Ukrainian Olympic team.
On 5 February 2015 Kyivstar officially gave up its base stations in territory controlled by pro-Russian separatists during the War in Donbass. The following months the company accused the separatists Donetsk People's Republic of setting up its own mobile network operator using these base stations. On 18 April 2015 pro-Russian separatist leader Aleksandr Zakharchenko issued a decree stating that all equipment that Kyivstar gave up falls under the control of the separatists in order to “meet the needs of the population in the communication services”. Kyivstar's president Petro Chernyshov labelled the Donetsk People's Republic operator "It's just robbery".
Kyivstar has been involved in the implementation of the social responsibility projects since 2006 focusing on 5 areas: digital inclusion, entrepreneurship development, internet safety, corporate volunteering and partnerships for sustainable development. Kyivstar supports the Sustainable Development Goals of the UN General Assembly. The company follows Goal 4: Quality Education, Goal 8: Decent Work and Economic Growth, Goal 9: Industry, Innovation and Infrastructure, and Goal 17: Partnership for the Goals.
Since 2017, Kyivstar has been supporting the GoCamp educational project in cooperation with the largest international volunteer initiative in Eastern Europe GoGlobal. It is aimed to allow Ukrainian schoolchildren to master foreign languages and communicate in a multicultural environment. Under the project, Kyivstar initiated the development of an interactive training course Entrepreneurship & Innovation Development. The company's specialists in the capacity of volunteers and mentors organize training webinars for country's students and teachers.
In September 2019, the operator launched the first online mobile literacy school Smartphone for Parents in Ukraine. It is an interactive video course for seniors with step-by-step instructions from turning on a new smartphone for the first time and setting it up for their needs to use instant messengers and various applications. Besides, as part of a social initiative, the telecom operator launched an information campaign. The campaign's goal is to bridge the digital gap between generations and overcome ageism related to technologies. In December 2020, the project became a winner in the “Telecommunications” nomination of the European Excellence Awards, and received bronze in the Effie Awards Ukraine national competition in the category “PR, Corporate Reputation”.
On February 11, 2010 (Safer Internet Day), the telecom operator Kyivstar launched an educational portal #stop_sexting (Ukrainian:: #stop_sexтинг) and an information campaign #do_not_believe_it (Ukrainian:: #не_ведись) in association with the Ministry of Digital Transformation of Ukraine and the Commissioner of the President of Ukraine for Children's Rights Office.
At the end of 2018, Kyivstar and International Charitable Foundation Ukrainian Philanthropic Market founded the initiative Children's Hope (Ukrainian: «Дитяча надія»). The goal of the project is to help children fighting cardiac anomaly and oncological diseases. Kyivstar has created a transparent and convenient system allowing its subscribers to make charitable contributions quickly and conveniently via SMS. Charitable contribution for the project exceeded 6 million hryvnias in 2020. The funds were used to purchase equipment for more than 15 hospitals throughout Ukraine.
Kyivstar took an active position and has supported the society since the Coronavirus pandemic quarantine measures have been introduced in Ukraine in March 2020. The operator's assistance's amounted to 80 million hryvnias. (30 million hryvnias out of UAH 80 million h is a direct charitable aid for the purchase of 10 ALV, 20 patient monitors, and almost 7,000 protective suits for doctors. The charitable project was implemented in cooperation with the Charitable Foundation YOUR SUPPORT (Ukrainian: «Твоя Опора»). In the first months of the pandemic, Kyivstar, as a telecom operator, focused on helping society adapt to the realities of communication at a distance. The company gave roaming bonuses for the ones forced to stay abroad, provided free consultations from doctors in the Doctor Online application for subscribers of all operators, created opportunities for online training free of network traffic charges, and developed complex solutions for remote offices. All subscribers could make free phone calls to the Ministry of Health's hotline and, upon its request, received an SMS-mailing with instructions on safety rules in the pandemic. Also, Kyivstar supported medical workers. During the quarantine, about 70,000 doctors received 150 hryvnias of bonuses for mobile communications (some of them – twice), and they also had unlimited access to the mobile Internet for three summer months.
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