Miss Atom (Cyrillic: Мисс Атом) was a beauty contest open to women in Russia's and former USSR countries nuclear industry and students in nuclear-related subjects between 18 and 35 years old; with about 400 participants in 2009[1] and sponsored by Atomenergoprom.[2]
The competition was run annually from 2004 until 2011. The winners were announced on the eve of International Women's Day, an important Russian holiday.[3] The prizes was goods prizes and not in cash because "cash is such a crude form of reward".[2]