Persephone Books was founded as a mail-order publisher in the spring of 1999 by writer Nicola Beauman, after she received a small inheritance from her father.^[1] Beauman named the company Persephone after the Greek goddess connected with spring who is "both 'victim and mistress'".^[2] Beauman wanted to upend the devaluing of women writers in literary culture and to restore previously lost works to the canon.^[3]: 242 She was inspired by Virago Press, which had published her first book A Very Great Profession: The Woman's Novel 1914–39, and its commitment to reprinting lost classics of women's literature.^[1]

The company's first offices were in Clerkenwell, London. Sales at first were modest, but its 2000 reprint of Miss Pettigrew Lives for a Day, the publisher's 21st book, became a bestseller with over 100,000 sales by 2012.^[1] The success of Miss Pettigrew allowed the company to set up a new shop in Lamb's Conduit Street in Bloomsbury, where it remained for two decades. In May 2021 the Bloomsbury shop was closed and the company moved to Edgar Buildings in Bath.^[4]

Most of Persephone's publications are issued in a uniform grey colour, with endpapers that reproduce prints or patterns from the year of the book's first printing.^[5] For example, the They Knew Mr. Knight endpapers represent an industrial town in dark colours, reflecting the theme of the title.^[6] Each book is typeset in ITC Baskerville.^[2] The design was inspired by the simplicity of 1930s Penguin Books and the design of French publications.^[7]

Most titles in the catalogue were written by women in the early or mid 20th century and focus on representations of the home in a genre sometimes called domestic feminism.^[8] In this way, Persephone combines both modernism and feminist literature.^[3]: 244 The catalogue is described as containing "the type of books where very quiet things happen in very dramatic ways to perfectly normal people without anyone thinking twice about it."^[6] In some cases, the publisher has actually adopted the label of "middlebrow" for combining both a literary sensitivity and a desire for driving plot in its book selections.^[3]: 244 Books on cooking, memoirs, and collected letters are also included.^[3]: 242

Persephone Books also publishes the Persephone Biannually (once the Persephone Quarterly)^[2] magazine for subscribers, which includes articles on its newest publications. A monthly email The Persephone Letter keeps readers up to date on literary events at the Edgar Buildings in Bath, as well as on current theatre productions, exhibitions, relevant newspaper articles and obituaries of authors and of revolutionary women such as Mary Quant and Beverley Lawrence Beech. [7]

Authors published by Persephone Books include:

• Feminist bookstores
• Domesticity
• British women's literature of World War I

• Housham, Jane (9 October 2012). "The Persephone Book of Short Stories - review". The Guardian. Retrieved 30 April 2021.
• Thorpe, Vanessa (26 April 2008). "How a 1938 novel led to a surprise box-office hit". The Guardian.

• Official website