Pinky Vodka

Summary

Pinky Vodka is a blended vodka manufactured by United Spirits Ltd (USL), a subsidiary of Diageo. It was created in Sweden in 2008. It became the second best-selling "super premium" vodka in World Duty Free stores, with 12% of category share in the year of its launch.[1]

The 80-proof (40% alcohol by volume) flavored vodkas are sold in the U.S. and globally in a perfume bottle, and are marketed as super ultra-premium.

Awards edit

  • 2009 Gold Medal - Beverage Testing Institute [2]
  • 2009 Gold Medal - Frontier Magazine Buyers' Forum Award [3]
  • 2009 Medal Winner, Packaging Design - San Francisco World Spirits Competition.[citation needed]
  • 2009 Medal Winner - San Francisco World Spirits Competition.[citation needed]

See also edit

References edit

  1. ^ "Perky performance from Pinky vodka". The Moodie Report. January 12, 2008. Retrieved 2011-10-04. In the year of its launch, Pinky vodka became the second best-selling super premium vodka in World Duty Free stores, with 12% of category share. ...
  2. ^ http://www.tastings.com/scout_spirits.lasso?id=189576 Archived January 5, 2010, at the Wayback Machine
  3. ^ http://www.frontiermagazine.co.uk/award_winners_09.phtml

Additional sources edit

  • Solman, Gregory (February 18, 2008.) "Ground Zero Takes Stake in Pinky Vodka." Adweek Magazine. Accessed September 2011.
  • Zinko, Carolyne (February 1, 2009.)"Pinky vodka for rosy Valentine's Day." SFGate.com. Accessed September 2011.

External links edit

  • Official website