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Zeekr

Summary

Zhejiang Zeekr Intelligent Technology Co., Ltd., trading as Zeekr (Chinese: 极氪; pinyin: Jí kè; lit. 'extreme krypton') is a Chinese premium electric automobile brand owned by Geely Automobile Holdings. Founded in 2021, it specializes in electric cars. Zeekr's products are built on the EV-focused Sustainable Experience Architecture (SEA) platform.

Zhejiang Zeekr Intelligent Technology Co., Ltd.
Native name
极氪
Company typeSubsidiary
IndustryAutomotive
Founded2021; 3 years ago (2021)
Headquarters
Ningbo, Zhejiang
,
China
Key people
  • An Conghui (CEO)
ProductsAutomobiles
OwnerGeely Automobile Holdings Ltd
Website
  • zeekrglobal.com
  • zeekrlife.com (China)

The name of the brand is made up of the letter 'Z' from 'Generation Z', and the term geek.[1]

History edit

 
Zeekr showroom in Shenzhen, Guangdong

Zeekr was founded in March 2021 as a premium electric mobility brand for battery-powered vehicles by the Geely Group to compete against Nio and Tesla, among others. Its first model, the Zeekr 001 was officially launched in April 2021.[2] The Zeekr models are to be based on the SEA platform presented in autumn 2020.[3] Zeekr started delivering the 001 model in October 2021 a vehicle originally planned to be launched by sister brand Lynk & Co.[4] In 2022, Zeekr delivered 71,941 Zeekr 001 to customers across more than 330 cities in China. Its subsidiary Zeekr Power covers more than 110 cities with over 660 stations.[5]

Zeekr, together with CEVT, developed Waymo's autonomous robotaxi.[6][7][8] In December 2021, Geely announced that Zeekr would be collaborating with Waymo to develop and provide all-electric, autonomous ride-hailing vehicle for the Waymo One autonomous mobility service in the United States.[9] The vehicle integrated with Waymo's technology was unveiled in Los Angeles in November 2022.[10]

In January 2022, a cooperation between Zeekr and Mobileye was announced to expand their strategic technology partnership with a goal to deliver the world's first consumer autonomous vehicles with L4 capabilities by 2024.[11][12]

In August 2022, Zeekr announced their cooperation with CATL, making them the first brand to use CATL's Qilin long range batteries for global mass production. The Zeekr 001 will be the first model to use the new batteries, enabling them to have a pure electric range exceeding 1,000 kilometres (620 mi).[13]

Zeekr raised $500 million in its first external fundraising from five investors including Intel Capital, CATL, Bilibili in August 2021. On February 13, 2023, Zeekr is valued at $13 billion after it raised $750 million from five investors.[14]

Market availability edit

 
Zeekr showroom in Vilnius, Lithuania

Zeekr first launched in China and starting expanding into Europe. Its first European showroom opened in Stockholm, Sweden in 2023.[15] Sweden, together with the Netherlands, were the first European markets which Zeekr entered in 2023.[16] In 2024, the brand plans to expand into Denmark, Germany, France, Norway, Israel and Australia.[17]

Facility edit

In 2023, Zeekr had three R&D facilities in China – Ningbo, Hangzhou, Shanghai as well as one in Gothenburg, Sweden.[18][19] Its global design center is also located in Gothenburg, Sweden.[20] Zeekr's European headquarters and sales office were moved from Gothenburg to Amsterdam due to higher concentration of experienced sales professionals.[21][22]

Zeekr's factory is a self-proclaimed “smart, agile and connected” factory. It has a manufacturing capacity of up to 300,000 vehicles per year and can be expanded further.[23]

Products edit

Current models edit

  • Zeekr 001 (2021–present), mid-size shooting brake
  • Zeekr 007 (2023–present), compact sedan
  • Zeekr 009 (2023–present), full-size MPV
  • Zeekr X (2023–present), subcompact SUV
  • Zeekr MIX (upcoming), compact MPV
  • Zeekr codename "CM1e", an autonomous vehicle for Waymo.[24]
  • Zeekr codename "CX1E" (in-development as of 2023), compact SUV and a direct competitor to Tesla Model Y[25][26][27]

Concept edit

  • Zeekr M-Vision (Waymo Concept) (2021)

M-Vision is built on SEA-M architecture to showcase the architecture's fundamental features such as expansive interior, open seat choice, and placement option, no B-pillar, and robust electrical/electronic (E/E) backbone supporting autonomous drive and connected devices.

M-Vision is a base model that can be developed for a range of future mobility products including robotaxis, multi-purpose vehicles, and logistics vehicles.[28]

  •  
    Zeekr M-Vision

Sales edit

Year Sales
2021 6,007[29]
2022 71,941[30]
2023 118,685[31]

See also edit

References edit

  1. ^ Mark Andrews (29 December 2021). "Zeekr 001 exclusive first test drive". carnewschina.com. Retrieved 29 December 2021.
  2. ^ Zhang/CnEVPost, Phate (31 January 2023). "Zeekr aims for 140,000 sales in 2023, to launch 2 new models, CEO says in internal letter". CnEVPost. Retrieved 3 March 2023.
  3. ^ Stefan Leichsenring (22 March 2021). "Geely gründet Elektromarke Zeekr, um gegen Tesla und Nio anzutreten". insideevs.de. Retrieved 27 April 2021.
  4. ^ Ruffo, Gustavo Henrique (3 October 2023). "ZEEKR's Main Mission Is to Detach From Lynk & Co, and ZEEKR X Represents the First Step". autoevolution. Retrieved 27 January 2024.
  5. ^ "ZEEKR: The Up-and-Coming Electric Vehicle Manufacturer Making a Big Impact on the Global Stage". The EV Report. 20 January 2023. Retrieved 23 January 2023.
  6. ^ Lorio, Joe (1 November 2023). "Zeekr CM1e Seeks to Be Waymo's Next Robo-Taxi". Car and Driver. Retrieved 15 January 2024.
  7. ^ Liao, Rita (9 October 2023). "Waymo-Zeekr robotaxi poised for US testing by end of 2023". TechCrunch. Retrieved 15 January 2024.
  8. ^ Bassett, Abigail (21 November 2022). "Waymo's new robotaxi is an all-electric people mover with no steering wheel". The Verge. Retrieved 15 January 2024.
  9. ^ Mick Chan (29 December 2021). "Zeekr, Waymo collaborate to develop autonomous ride-hailing electric vehicle for the United States". paultan.org. Retrieved 5 January 2022.
  10. ^ "Waymo reveals robotaxi based on Zeekr SEA-M platform". Motor Authority. 17 November 2022. Retrieved 3 March 2023.
  11. ^ "Mobileye and ZEEKR Expand Partnership to Enable Future of Cars | Mobileye News". Mobileye. Retrieved 3 March 2023.
  12. ^ Danny Tan (5 January 2022). "Zeekr, Intel's Mobileye to collaborate on autonomous cars – goal is world's first consumer L4 AVs by 2024". paultan.org. Retrieved 5 January 2022.
  13. ^ "CATL and ZEEKR sign five-year strategic cooperation agreement, first volume of Qilin batteries to power ZEEKR models". www.catl.com. Retrieved 3 March 2023.
  14. ^ "Geely's EV brand Zeekr raises $750 million in fresh funding round". Reuters. 13 February 2023. Retrieved 27 February 2023.
  15. ^ "Zeekr's First European Showroom Opens in Stockholm". Zeekr Global. 16 November 2023. Retrieved 6 January 2024.
  16. ^ "China's EV maker Zeekr opens orders for two luxury cars in Sweden, Netherlands". Reuters. 28 June 2023. Retrieved 6 January 2024.
  17. ^ "Chinese EV maker Zeekr to enter Israeli market". ezhejiang.gov.cn. 12 July 2023. Retrieved 6 January 2024.
  18. ^ "Geely's upscale EV brand Zeekr announces foundation of Shanghai R&D center". autonews.gasgoo.com. Retrieved 6 January 2024.
  19. ^ "First European Showroom Opens in Stockholm". ZEEKR. 16 November 2023. Archived from the original on 12 December 2023. Retrieved 12 December 2023.
  20. ^ "About Zeekr". Zeekr. Archived from the original on 12 December 2023. Retrieved 12 December 2023.
  21. ^ "Zeekr to set up European HQ in the Netherlands". Automotive News Europe. 10 October 2023. Retrieved 6 January 2024.
  22. ^ Doll, Scooter (12 October 2023). "ZEEKR to move EU sales, marketing office to Netherlands". Electrek. Retrieved 6 January 2024.
  23. ^ "The Factory of the Future, ZEEKR's Intelligent Factory". Media Center - Zhejiang Geely Holding Group. Retrieved 3 March 2023.
  24. ^ Lorio, Joe (1 November 2023). "Zeekr CM1e Seeks to Be Waymo's Next Robo-Taxi". Car and Driver. Retrieved 15 January 2024.
  25. ^ Kang/CnEVPost, Lei (22 November 2023). "Zeekr reportedly to start mass production of new SUV to take on Tesla Model Y in late 2024". CnEVPost. Retrieved 6 January 2024.
  26. ^ Doll, Scooter (22 November 2023). "Zeekr is developing a new mass market SUV to challenge the Tesla Model Y". Electrek. Retrieved 6 January 2024.
  27. ^ McDee, Max (4 January 2024). "First photos of the new Zeekr CX1E emerge". ArenaEV.com. Retrieved 6 January 2024.
  28. ^ "ZEEKR'S SEA-M ARCHITECTURE IS THE NEW ANSWER TO FUTURE MOBILITY". IoT Automotive News. Retrieved 3 March 2023.
  29. ^ Matthew H Tong (7 January 2022). "Geely sold 1,328,029 cars in 2021, up 1% from 2020". paultan.org. Retrieved 7 January 2022.
  30. ^ Kuhudzai, Remeredzai Joseph (17 January 2023). "Geely Group Sales Of Electrified & Clean Alternative Fuel Vehicles Doubled To 675,000+ Units, 29% Of Sales". CleanTechnica. Retrieved 13 March 2023.
  31. ^ "【图】再创新高 极氪汽车12月交付13476台_汽车之家" [Zeekr Motors reaches new heights and delivers 13,476 units in December]. Autohome. 1 January 2024. Retrieved 1 January 2024.

External links edit

 
Wikimedia Commons has media related to Zeekr vehicles.
  • Official website

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