SEO Tips for Images

Optimizing the images in a website is an important part of SEO or search engine optimization that gives a higher rank to a website. Internet users search for images on Google Images. While earlier, images could be searched in a simple way, now the users have to visit the web page to get the image. A few tips on image SEO are as follows. To set up an appointment for getting top SEO services, visit this website.

Name and Description of Images

Name the images with the target keywords and don’t use stop words. Put a hyphen between the keywords in the image name. Use grammatically correct alt attributes that are used in accessibility software. It is also a part of the screen readers. The title attributes should be grammatically correct. It is shown when a user scans an image. Using SKUs, image captions, ISBN and keywords are good for images on an e-commerce website.  

Right Method of Hosting and Caching

Use the same host for both images and files that have HTML. Host the images on the website itself. Server expirations should be enabled for images of multiple types. 

Search Performance Reporting

Use Google Search Console to check out the performance and status of the performance of your images in terms of attracting traffic.

Correct Loading of Images

Fight the problem of slow loading of a web page by using the lazy loading method. Implement it correctly to avoid wrong image indexing. Include image sitemap in the website. Add images in the real display size.

Auditing Of Images

Take help of auditing tools like Screaming Frog crawler for auditing websites. Use the image tab. Another helpful auditing tool is Google Lighthouse. You can also use the PageSpeed Insights tool. 

Image Format and Size

Use a JPEG format image instead of a PNG. The SVG format is suitable for logos and graphics generated by a PC. Animations should have a GIF format. Video formats are perfect for big and long animations. Keep the image file size less than 100Kb. The dimensions of images should be as per the desktop resolution. 

Image Recognition

Google is using its tool Google Lens for image recognition and finding out about the contents of images. New AI and Vision AI are also used for this purpose. SEO will give more importance to image optimization in future times. For anyone finding an internet advertising company, go through this website.


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