Cloud computing is
one of the most commonly used applications in healthcare. Healthcare
organizations are highly concerned about the privacy and security of patient
information, and the pressure of managing the growing healthcare data has
driven the implementation of cost effective solutions such as cloud computing.
Therefore, healthcare companies are accepting cloud computing as an effective
solution for data storage. This technology provides various benefits such as
business agility, privacy & security, reduced cost and so on. Increasing
utilization of information technology in the healthcare industry has led to
rising adoption of cloud computing by the global healthcare cloud computing
industry. However, this market faces major challenges such as high initial
investment and shortage of skilled work force. Adoption of cloud computing by
healthcare providers is projected to significantly rise. Polycom, a U.S-based
company that produces video conferencing equipment, provides cloud-based
on-demand video conferencing solutions which helps to decrease on-premise
infrastructure costs. Cloud solutions for strong and retrieving data are
expected to reduce IT expenditure in healthcare institutions.
The global
healthcare cloud computing market is expected to expand substantially
due to implementation of favorable regulatory acts, growing investment from
healthcare players, proliferation of high speed internet, government
organizations, public awareness, rising demand for stringent regulatory
compliance, new payment models, and the implementation of the Patient
Protection and Affordable Care Act. The restraining factors for the global
healthcare cloud computing market are issues related to data privacy, rising
number of cloud data breaches, and data portability complications. There are
opportunities in global healthcare cloud computing market to development
responsible care organizations to increase scope for healthcare cloud computing
and Telecloud to create opportunities for healthcare cloud computing market.
Increase of cloud computing solution for telemedicine is current trend for
this market.
The global
healthcare cloud computing market is segmented by service, cloud deployment
model, application, end user, and by region. By service, the market is divided
into platform as a service, infrastructure as a service, and software as a
service. On the basis of cloud deployment model, the market is segregated into
public, private, and virtual private cloud. By application, the market is
further categorized into clinical information system and non-clinical information
system. Clinical information system includes pharmacy information system,
computerized physician order entry, radiology information system, electronic
medical records and others. Non-clinical information system covers revenue
cycle management, automatic patient billing, claim management and others. Based
on end- user application, the market is classified into healthcare payers and
healthcare providers. Non-clinical information system is the dominant
segment in the global healthcare cloud computing market. In clinical
information system, electronic medical record system is the dominant segment.
Geographically, the
global healthcare cloud computing market is segmented into North America,
Europe, Latin America, Asia Pacific, and Middle East & Africa. Each
geographic market is sub-divided into selected countries such as the U.S.,
Canada, U.K., Germany, Brazil, India, China, Japan, and GCC countries. North
America dominates the market because of increasing use of mobile devices for
healthcare facilities. However, the market in Asia Pacific is expected to grow
at the fastest rate during the forecast period due to huge scope for growth and
the region can possibly dominate the market in the future.
The key players
operating in the healthcare cloud computing market include IBM Corporation,
Microsoft Corporation, CareCloud Corporation, Carestream Health, Inc.,
Athenahealth, Inc., Cisco Systems, Inc. ClearData Networks, Inc., EMC
Corporation, Dell, Inc., Iron Mountain, Inc., Hewlett-Packard Company,
IncMerge Healthcare, Inc., Oracle Corporation and VMware, Inc. In order to gain
competitive advantage in the industry, key players are actively involved in
providing variation to products and services, and also indulging in continuous
new product launches. Collaborations, partnerships, and agreements are some of
the important strategies followed by market players to stay ahead of the
competition.
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