There are as many strategies as there are ideas that can be generated, and you know that there are hundreds of tools available in Social Media and thousands of ways to use them, but making a summary of everything we come to the conclusion that large companies use only 5 strategies of Social Media Agency Dubai to increase your sales and obtain a return on investment both in qualitative and quantitative terms.
We are going to see one by one each of the strategies with examples, which you can later analyze and assess how to apply them to your business.
Strategy 1: Brand Image
One of the main strategies social media agency dubai applies to improve the brand image and notoriety of a company, and for this a very good option is to make viral videos that are distributed on platforms such as YouTube, but we should not just stay on brand image, but we have to see how to take advantage of all the pull that a viral video produces to generate sales.
Strategy 2: Online Sales
If your company in Dubai sells products online, one of your goals will be to get users to come to your products page and buy them, but how to do it?
This question can be answered very well by the computer company Dell, which uses its Twitter channel with more than 1.5 million followers to communicate offers and promotions on its products with a very good profitability.
If we carry out an impromptu exercise analyzing Dell's ROI, we can conclude that if they have 1.5 million followers, and for every tweet they launch, slightly more than 3% of followers see it, of which 1% click on the link to have more information about the offer, and of those 10% decide to buy it, the result is that for each promotional tweet they generate 50 sales that at an average of AED 3500 per computer becomes a AED 25,000 return on investment per every promotional tweet Dell throws out.
Strategy 3: Market Studies
Another potential of social networks is their ability to use them as a market research tool, where we can learn very valuable data for our business
One of the best examples is the one carried out by the Starbucks company with its website MyStarbucksIdea.com, where they decided to create a platform so that users could leave their ideas to improve Starbucks. The result was noteworthy, since users not only left thousands of ideas but also voted the ones they liked the most, left their opinions.
Strategy 4: Customer loyalty
It is known by all that it costs more to get a new customer than to retain a current one, and based on this social media agency Dubai have decided to use loyalty schemesl.
Strategy 5: Lead Acquisition
The generation of databases of potential clients is one of the most profitable business tactics in the long term since it allows us to open a communication channel of promotions with people interested in our product, by being able to send direct and personal communications through email campaigns marketing, so social media and lead generation must go hand in hand.
To capture leads we can use different tools, and therefore we must define a strategy where we take advantage of the full potential of the Internet by relying on our website, YouTube videos, download ebooks, blogs…. in such a way that little by little we will be generating a powerful qualified database that will help us to convert into sales.
These are the proven five strategies adopted by Best SEO Agency Dubai to help companies to generate sales.