Trends in web design are continuously evolving. The technological possibilities appear to be infinite in 2020 and we see designers playing with styles, reinventing older ones, and continually experimenting with new approaches. A renowned web design company will be well informed of what trends are doing rounds in the market.
Did you know that 94% of first impressions are directly related to your web design?
Being updated about the latest web design trends can prove to be advantageous whether you’re a seasoned web designer, an industry newcomer, or an entrepreneur who wants to boost efficiency in their online business.
In addition, integrating the newest and best trends in web design will ensure that your website looks new, updated, and genuinely taken care of, a major plus when you want to attract new customers and have them trust you.
We have rounded up the top 9 trends that we have come across and would love for you to explore. Keep reading if you want to know more about such trends:
1. Dark Mode
With popular brands such as Facebook Messenger, YouTube, Instagram, WhatsApp, and Chrome, as well as the new launches of Android and Apple operating systems onboarding dark mode, it took everyone by surprise and was loved by most of the audience.
The success of the color scheme lies in its various advantages, from providing users with a more stylish and streamlined working atmosphere, to boosting the battery life and power usage of the device. It is also advantageous because it decreases the use of light pixels, which in turn reduces a screen’s total brightness, induces lesser eyestrain, and eases up the viewing process.
2. Illustrations
While illustrations have been prominent on websites for several years now, lately there is a rising trend of making custom, informative, and well-executed illustrations websites, and the trend is only going to become more popular.
Illustrations help to attract attention by blending with a bit of animation which can become a way for your customers to engage. Apart from grabbing customers’ attention, the illustrations will give an edge to your website making it visually aesthetic.
3. Minimalism
From minimalist visual elements and simple color palettes to an absolute minimum text and website navigation — minimalism in web design can mean a multitude of items. This web design grew to popularity as a way to accommodate fading screen sizes and attention spans.
In web design, a good way to achieve minimalism is to dump a lengthy paragraph for a high-quality picture or video which might express that text in a unique and appalling way.
4. White Space Frames
Designers are now moving towards solid frames and experimenting with various ways of using lots of white space to provide additional definition to their designs and are using clean frames to provide balance to their designs.
In the coming years, we will see large white space frames that offer a solid structure to web designs. Framing provides a perfect way for highlighting visuals by giving each feature on the page an ample amount of room. Neatly organized website structures provide a pleasing semblance of order and help prioritize all the unique parts of a page.
5. Black and White
2020 is so far the year that is seeing websites experimenting with no color, maintaining a black and white theme. It is also a part of going minimalistic. Black and white, combined with a very minimal grayscale range will offer you an everlastingly sleek, stylish, and contemporary look.
You can also choose to add some high-quality black and white images or creative drawings to keep your website from looking boring.
6. Luminous Colors
Luminous color schemes, on the contrary, is proving to be a bold step in the world of web designing. We are seeing ambitious color pairings that are creatively used to make web designs leap off the frame. Using glow-in-the-dark neon and heavily saturated colors in conjunction with darker, subdued shades to give the designs a luminous appearance and will have your content jump out of the website.
7. Hand Drawn Visuals
People are always touched with the idea of something that has been drawn by hand. Lately, technology was a lot about introducing feelings, creativity, personal touch, and human connection, whether it’s a doodle, sketches, or handwritten letters. Thus, any company for website design should inculcate these personal touches in their web design.
In addition, hand-drawn visuals emanate positivity, liveliness, and rawness, so if you plan to show your customers how artistic and innovative you can be, this trend is an absolute must-try.
8. 3D Visuals
3D graphics have always fascinated the audience. Unless VR grows increasingly popular and cost-effective, the only way of creating an immersive environment for your website is hyper-realistic 3D that sometimes takes up the entire screen.
The interactive 3D architecture allows users to linger longer, not just for graphics, but also for UX which can prove to be a major benefit. In the near future, more interactive 3D web designs are expected to pull customers in and virtually dissolve the barriers between the digital world and reality.
9. Bold Typography
In recent years, the primary goal of a web design company has been to provide all customers with a stimulating experience. Easy to read, descriptive typography is among the most significant components of a successful UX.
The latest trend today is bold, all-caps fonts, colored monochromatically, or translucent with a proper outline. Cursive fonts are difficult-to-read and one often gets confused with letters that look highly identical to one another, often defeating the whole purpose of providing a good user experience.
Over To You
Website design has evolved a lot over the years. The most prominent signs of this new trend are attention-grabbing graphics and colors, 3D effects, and classic trends recreated. As with sleek navigation and less eye-straining dark design, this trend often spreads beyond the display, with modern web design emphasizing more user-friendly site experiences.
73% of companies invest in design to help their brand stand out from competitors and so should you!
We hope you have enjoyed our estimates of web design trends certainly, it is vibrant with imagination and incredible designs everywhere. Do you think that these are the exact trends you have seen? Let us know in the comments section.
