The precision
viticulture market is estimated at USD 1,014.0 Million in 2017 and is
projected to reach USD 1,546.6 Million by 2022, at a CAGR of 8.81% during the
forecast period. The market is driven by factors such as an increase in focus
on vineyard efficiency and productivity, increase in demand for high-quality
grapes, growth in adoption of new technologies in farming for maximum
profitability and production, and government support for the adoption of modern
viticulture techniques. The rising need for monitoring grape quality,
particularly in the developing regions, is driving the growth of the precision
viticulture industry globally.
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Key Players in the
Market:
• John
Deere (US)
• Trimble
(US)
• Topcon
(Japan)
• Deveron
UAS (Canada)
• TeeJet
Technologies (US)
Guidance systems include the global positioning system (GPS)
and geographic information system (GIS) technologies. These technologies enable
the coupling of real-time data collection with accurate position information,
leading to the efficient manipulation and analysis of large amounts of
geospatial data.
The yield monitoring segment includes on-farm yield
monitoring and off-farm yield monitoring. These yield monitors are combinations
of various components which include mass flow sensors, moisture sensors, ground
speed sensors, GPS receivers, and a task computer in the vehicle that controls
the integration and interaction of these components. On-farm yield monitoring
comprises a combination of components such as a computer or user interface,
differential global positioning system (DGPS) receiver, and sensors, to
accurately measure the number of crops harvested at a specific location and
time. Off-farm yield monitoring is used to analyze the health of the yield
after harvesting. The health or performance of the yield is checked with
different types of sensors such as moisture sensors, temperature sensors, and
bio-sensors. Off-farm yield monitoring also allows controlling the settings of
temperature and moisture remotely, with the help of a local cable or web-based
local area network (LAN). Off-farm yield monitoring is generally applied for
larger vineyards to reduce manpower and enable easy monitoring.
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The Asia Pacific region is projected to grow at the highest
CAGR during the forecast period. The countries covered under the region include
Australia & New Zealand, China, India, Japan, and the Rest of Asia Pacific
which includes Thailand, Vietnam, Indonesia, Malaysia, the Philippines, and
South Korea. Increasing awareness about the implementation of innovative technologies
for valuing spatial data and mapping yields of grapes in emerging economies
such as Australia & New Zealand and India are the key factors that drive
the precision viticulture market growth in the region. The presence of large
farmlands and increasing adoption of agricultural technologies in the countries
drive the demand for precision viticulture in the region.
