As a digital marketing service provider, we have observed that when people first visit your website, first 6 seconds are the most crucial time during which users create an impression of your website. It can be a good impression or bad impression depending upon your website design.
I know 6 seconds is a very small window of time to convince users to trust for services. So it's important that your website is properly optimized. Now a question arises what are the major trust factors that you must focus on to gain the new customers through your website
Social media
Social media Management is the best trust-building tools for companies nowadays. Not only can you talk directly to your customers, but you also show your prospective customers that you have a responsive company that will promptly address any user needs and concerns.
Also, having social media buttons on your websites will help them connect with you. You can give your followers on social media an insight view of your company or business by posting pictures and videos. They can see other user experience and will surely help you gain more customers
Business information
Providing contact information, like a phone number or a business address, shows that you have an actual office with real employees. This is another great way to build trust with customers. List all your physical address, phone number, and e-mail on the contact page to allow visitors to easily access your business information.
Knowing that they can talk to an actual human being if they run into any issues can reassure consumers. Another great information asset that you can show is that you are actively hiring to grow your business. You can add a career page which shows that you are continually searching for the highest quality employees.
It shows that you are here for the long term. All adding an about us page gives trust to your user. Spend some time and create a proper and descriptive About us page. Also, you can include names and faces of your employees.
Design
Your website is the first point of contact for many potential customers. So make sure that they are not left not unimpressed. It's important that your website has a clean design that looks professional. If your website doesn't look professional then your user will look into somewhere else for same product.
User experience is the main point is designing your website. If a visitor is finding a lot of time in getting information on site he will probably go somewhere else for finding the information. People don't wont to work hard, so create a website that is easy to navigate and easy to understand.
We are Internet Marketing Agency and we have helped many of our clients with a website design which has helped them boom their business.
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