DNA Test Kits Market: Introduction
According to the report, the global DNA test kits market was valued at ~US$ 712
Mn in 2019. It is projected to expand at a CAGR of ~16% from 2020 to 2030. DNA
test kits are used to collect saliva, which enables the laboratory to extract
DNA from it. Subsequently, the laboratory processes the DNA sample on a genotyping
chip that recites thousands of genomic variants. Genetic knowledge is processed
and personalized reports generated, based on well-established science and
medical studies. In terms of sample type, the global DNA test kits market has
been bifurcated into saliva and cheek swab. Based on application, the global
DNA test kits market has been classified into ancestry testing, diet &
nutrition, health & fitness, disease risk assessment, and others.
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In terms of distribution channel, the global DNA test kits market has
been categorized into online stores and retail stores. Advancements in this
area are further due to rise in demand for newborn and pre-natal screening for
the detection of congenital defects and increase in use of biobanking services
involving DNA testing as a key move for cord blood banking. North America
dominated the global DNA test kits market in 2019, and the trend is
anticipated to continue during the forecast period. Participation of leading
industry players, such as Ancestry and 23andMe Inc., and an increase in the
demand for disease risk assessment services for DNA testing are projected to
boost the market in the region. Moreover, technological developments in the
marketing of next-generation testing and diagnostic solutions using genetic
analysis are also fueling the market growth in North America.
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Rise in Popularity of Direct-to-Consumer Testing
and Sale of DNA Test Kits to Clinical Research Companies
DNA test kits are used to perform various DNA tests on plants and
humans. The DNA test kits market has been expanding over the last few decades,
owing to the commercialization of DNA testing for humans and the use of the
findings for various health and lifestyle benefits. According to TMR estimation
and data from major players such as Ancestry, the largest genealogical company,
the company performed nearly 7 million DNA tests globally in 2018 compared
to 3 million tests in 2017.
As of August 2017, there were about 75,000 genetic
tests on the market, including about 10,000 unique types of
tests. Around 86% of the genetic samples were single-gene
assays. Panel experiments were included in the remaining studies, including 9,311 multi-analyte
algorithmic analysis assays, 85 non-invasive prenatal tests, 122 complete
exome sequencing tests, and 873 complete genome analysis
tests, including complete genome sequencing tests.
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Saliva-based DNA Test Kits in High Demand
The global DNA test kits market has been segmented based on sample type,
application, and distribution channel. In terms of sample type, the DNA test
kits market has been categorized into saliva and cheek swab. The saliva segment
is expected to account for a major share of the global market by 2030 due
to increase in the number of DNA testing companies selling saliva-based DNA
test kits and rise in the number of DNA test kits sold by major market players.
Ancestry Testing to Lead Global Market
In terms of application, the DNA test kits market has been classified
into ancestry testing, diet & nutrition, health & fitness, disease risk
assessment, and others. The ancestry research segment is projected to expand at
a high CAGR during the forecast period, due to increased demand for autosomal
DNA test kits and a rise in the number of individuals interested in learning
about their ancestors and family tree.
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North America to be Key Market for DNA Test Kits
The global DNA test kits market has been segmented into four major
regions: North America, Europe, Asia Pacific, and Rest of World. North America
dominated the global market in 2019, followed by Europe. North
America accounted for a major share of the global DNA test kits market in 2019, due
to involvement of leading industry players, such as Ancestry and 23andMe, Inc.
and a rise in demand for disease risk assessment services for DNA testing. The
DNA test kits market in Asia Pacific is likely to expand at a high CAGR
from 2020 to 2030. Product launches,
acquisitions, distribution agreements, alliances, and geographical expansion by
local players, especially in China and Japan, are expected to drive the DNA
test kit market in the region.
Competition Landscape
The study also presents profiles of leading players in the global market
for DNA test kits. These include Ancestry, 23andMe, Inc., MyHeritage Ltd., Gene
by Gene, Ltd., Living DNA Ltd., Helix OpCo, LLC, Veritas, FitnessGenes, and
EasyDNA. Leading companies in the global market for DNA test kits are focused
on strengthening the distribution chain and expansion of their product range to
gain market share. For instance, in November 2018, Helix OpCo, LLC released a
new DNA test kit for ancestry and wellness DNA testing with client access to
two embedded applications: ancestry basics and wellness basic.
Global DNA Test Kits Market: Segmentation
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