Criminal defense lawyers facing the central challenge of getting potential clients efficiently and serving them successfully. It may efficiently happen through referrals. The challenge criminal defense lawyers are facing is how to increase referrals for more business chances. Before move with the key point let us have some information about referrals.
1.Exploit Your Existing and Former Clients
One of the greatest ways to increase your referral source is to exploit your existing and former clients. Former clients mean that they do not have any work for that moment, and existing client means that they do have some work for that moment with you (Lawyers).
2. Other Lawyers Outside Your Firm
Getting more referrals from other lawyers who all belong to outside of your firm is the best practice to make potential clients. Now you may have a question like why other lawyers should refer you.
3. Other Individual and Business Contacts
As a lawyer, your clients may spread across various places. You could not identify where is your client may stay. In this case, your business contacts, and other individual contacts such as your local community, family friends, your parent’s friends, parents of your children’s friends, and so on.
4. Make Your Online Presence Strong
In law firm marketing online presence also play an important role to develop online referrals. You can develop your online presence by e-newsletter, blog, landing webpage, all the social media such as Facebook, Instagram, and so on. Focus on a specific space to enter your client’s feedback entry and how they felt happy with your service.
5. Give Referrals To Others
In all probability, the best way to increase referrals is to make a routine of referring business to others also. Recommending another business to your friend or office mate is one of the best ways to build a network of chains connected to your law firm marketing.
